“Since it bought Oculus for $2.1 billion, Facebook has acquired a further 11 AR and VR companies, underscoring the company’s view that AR and VR will form the next frontier. The large investments and acquisitions by tech giants suggest that these technologies will become increasingly integrated with the platforms on which we consume content.
According to a recent estimate by Goldman Sachs, AR and VR are expected to grow into a $95 billion market by 2025. The strongest demand for the technologies currently comes from industries in the creative economy—specifically, gaming, live events, video entertainment and retail—but will find wider applications in industries as diverse as healthcare, education, the military and real estate over time” – Mckinsey